Not all changes have been received well by LinkedIn users especially that LinkedIn does the change without announcing them properly; as many do not even know that LinkedIn has a blog that shares the new changes. (To get to the blog there is a link at the bottom of the LinkedIn profile Page)
Last week, I was giving a LinkedIn training for job seekers while I was explaining how the skills and endorsements sections are important and how they can maximize their benefits – I found out that LinkedIn decided to stop supporting their skills page; the page kept re-directing me to the homepage
So I decided to share the new changes of LinkedIn in here
1- Skills: LinkedIn no longer supports the Skills page – though you can still endorse others and others can endorse you, but the feature itself is not there so I wonder how long will LinkedIn keep the skills endorsement
2- LinkedIn changed the format in Groups, and I have to say that I like the new format – there are over 200 conversations happening each minute across the approximately 200 million LinkedIn Groups, and more than 8,000 Groups are being created each week
3- A while ago LinkedIn had removed the support for Signal which again was a great tool for job seekers to connect with job recruiters in real time
4- LinkedIn are prepping the ability to block users that they were lacking big time, at least now spammers, cyber bullies can be blocked
5- Company pages can now post and share updates from their company pages
6- LinkedIn added a drop down menu in the Advanced search box where now you can search by people, companies, groups, location, industry, school etc…
7- LinkedIn to tie profiles to email with: The online professional network has introduced a mobile feature that shows information about people’s careers in emails being read on iPhones. The tool, called Intro, pulls details from the profiles of LinkedIn’s more than 238 million users so the recipient of an email can learn more about the sender.
The information will be limited to what the email senders already allow anyone to be seen on their LinkedIn account. Feature works with Gmail, Yahoo Mail, AOL Mail and Apple Inc.’s iCloud when any of them are plugged into the iPhone’s built-in email app. LinkedIn Corp. plans to update the feature so it also works with Microsoft Corp.’s Outlook.com and Exchange email. It’s available at intro.linkedin.com. (Journal Gazette)
8- LinkedIn added University pages though not all schools are yet on LinkedIn it is a great tool for Alumni. To help students at every critical milestone from campus to fulfilling, successful careers. University Pages are a great place to get regular updates about campus news and activities from the schools themselves, to ask questions, and engage with both the campus community and alumni of schools – It is also extended internationally
9- SWAM or Site-Wide-Auto-Moderation: Once a member marks one of your comments as spam in a group, all your comments will be held for moderation in all of the other groups you share, and it looks that even LinkedIn has an issue solving this issue. The SWAM Group discusses this issue.
10- High Schoolers can now join LinkedIn to prepare for their future
Hopefully I didn’t miss any of the new changes in the LinkedIn format. LinkedIn still remains the best and may be the only professional network out there. Leverage it well it is the best tool you can have in your marketing tool box.
If you have any questions I can help you with, please let me know. For the Los Angeles residents, I am facilitating a “Social Media Marketing” seminar at the Small Business Administration (SBA) in Glendale California on November 20th at 830 AM; to register contact: http://www.pcrsbdc.org
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